Experience

  1. Marketing Analytics & Business Operation Intern

    Amazon

  2. Data Scientist (Practicum)

    The Best Notary
    • Transformed 8 static Excel sheets into real-time Google Looker dashboards with 20+ custom metrics, reducing manual reporting by 30%.
    • Built Python/SQL pipelines to scrape, unify, and integrate public notary records from 15+ U.S. states, improving match accuracy by 15%.

  3. Global Business Strategy & Data Analyst

    The L’Oréal Group
    • Developed pricing strategies with Finance and Engineering; performed ETL using SQL and WebDriver across 12K SKUs.
    • Ran A/B tests on sample distribution across 10 countries to inform global promotional strategy for 2023.

  4. CRM & Marketing Assistant

    The Estée Lauder Group
    • Supported 10+ global CRM campaigns using Salesforce, optimizing customer lifecycles and loyalty program activations.
    • Applied NLP to 4,000+ Instagram posts and uncovered 6 key engagement drivers, boosting engagement by 5.1%.

  5. Data Analyst Intern

    TikTok Advertising
    • Analyzed media sales performance for 200+ advertisers by processing 80K+ records in SQL; derived insights into spend and engagement.
    • Automated data pipelines with SQL and Excel Macros, enabling self-service analytics and cutting manual hours by 33% weekly.

Education

  1. M.S. Business Analytics

    University of California, Davis
    Selective Courses: Data Management (SQL), Advanced Statistics (R), Machine Learning (Python), AWS Cloud Foundation.

  2. M.A. International Economics & Finance Policy (Minor in Data Analytics)

    Columbia University
    GPA: 3.9/4.0. Coursework combining international finance policy and data analytics. Courses: International Trade, Public Finance, Applied Econometrics, Python for Policy, Cost-Benefit Analysis, Development Economics.

  3. B.S. International Economics

    Beijing International Studies University
    GPA: 3.8/4.0, Ranked 1st/55. Government Scholarship Recipient (Top 2%). Courses: Game Theory, Financial Mathematics, Microeconomics, Macroeconomics, Global Trade & Policy, Econometrics.